Illustrator Tutorials--Week 7

Since we are beginning Illustrator, I wanted to work ahead and search for some useful tutorials and tips that I can refer back to in future assignments. I found this website that has lots of different links to Illustrator articles and tutorials. Hope this helps!

http://websitetips.com/graphics/illustrator/

Text Effects

http://www.biorust.com/tutorials/detail/181/en/

Typography Reflection--Week 6

This is the example I used that employs excellent typography.

However, this example does not display good typography whatsoever.

Here is my reflection:
Good Example
· File name for good example: amazon-rock.jpg

· Source of example: bestphotoshoptutorials.net

· Elements of design exhibited: white space, color, shape

· Why you feel this item is effective: This advertisement combines multiple album covers to create a single letter. Spelling ROCK with these covers is very creative and conveys a simple message to purchase music from amazon.com. Color and shape are used effectively within the white space. The white space is appropriate because of the simplicity of the ad.

· Who is the target audience? The target audience is music lovers. Amazon wants to reach customers interested in a variety of music for low prices.


Bad Example
· File name for bad example: sushi.jpg

· Source of example: www.areyousustainable.org

· Elements of design exhibited (or not exhibited): no white space, bad color

· Why you feel this item is ineffective: This entire ad is ineffective. White space would be a good idea rather than stretching the entire photo. The typography is too plain, and the simple font is not attractive to its audience. Anyone can add text to a photo, so nothing about the ad is interesting or appealing.

· Who is the target audience? The target audience includes the environmentally conscious. The purpose of this ad is to promote sustainability.

Typography--Week 5

While I was working on my typography practice and reflection, I found this Photoshop website. It shows 40 examples of good typography within advertising. There are some amazing ones, and I hope that I can become this skilled in Photoshop techniques!

http://bestphotoshoptutorials.net/2009/03/19/40-examples-of-beautiful-typography-in-advertising-design/

Photoshop Disaster--Week 4

Here is a link to an article about another Photoshop disaster/controversy that surfaced this fall. I am still new to Photoshop, but I don't think most beginners would even make this mistake! The Ralph Lauren model's head is obviously larger than the rest of her body. Photoshop is a wonderful tool, but should it be used for such extreme manipulations?


http://abcnews.go.com/Technology/AheadoftheCurve/11-photo-editing-flubs-digitally-altered-photo-disasters/story?id=8780937